Up-selling is what happens when a customer decides to spend more by upgrading the type of product/service he initially wants to purchase. A simple way of explaining it is by taking the example of McDonald’s, when you’re asked if you’d like to supersize your meal.
Cross-selling is what happens when you get customers to spend more money by getting them to buy additional products/services. The equivalent at McDonald’s would be: ‘Would you like fries with that?’
Up'n'cross is an app for Clover devices which reminds merchants to do Up-selling and Cross-selling. It allows to input which items should be up-sold and cross-sold along with a phrase to say, and whenever a trigger item is added to an Order, the notification will appear.
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